About

Ben Padley

Ben is a Marketing Director with more than 15 years of experience driving commercial success through all forms of marketing, from traditional to digital, including social media.

Ben was most recently Barclaycard’s first Global Digital Director and was previously Global Vice President at Sony Ericsson (now Sony Mobile) and Marketing Director for their UK and Ireland business, responsible for the product marketing of Sony Ericsson’s Walkman phone category. At Sony Ericsson, Ben was responsible for running all international web-based activity, specifically focusing on the company’s global website, social media strategy and operations, as well as establishing and running CRM. Ben was also one of the very few people who had worked at both Ericsson and Sony before they announced the joint venture of Sony Ericsson!

As an experienced VP of Marketing, Ben has led commercial success through all forms of marketing and product marketing, traditional and digital including social media and CRM, supporting the agenda of the Chief Marketing Officer. Ben is currently an independent consultant specialising in helping businesses with marketing capability. Follow Ben on Twitter @benpadley.

Outside of work Ben is a committed father, husband and running enthusiast and when possible raises money for the Cardiomyopathy association www.cardiomyopathy.org.

 

8 thoughts on “About

  1. Pingback: Successful Campaigns Become Part of the Social Media Experience | Hot Entertainment News - Top news daily!

  2. can anything that is trapped be happy? does happiness become like salt that has lost its saltiness if it is trapped?…. like the ambitious middle class parents who want to tick boxes of illness and activity, we should throw ourselves in the path of happiness in the way we send children to play with children who have chicken pox, catch happiness and spread it like a virus. Happiness contagion – now there’s an aspiration!

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